TABLE OF CONTENTS
Navigate to: Dev Center > Product Feeds

A Product Feed, also known as a Data Feed, is an Excel, TXT, or XML file that contains Product information. The Product Feed is used by search engines, such as Google or Bing, to Index the website.
- Store
- XML Site Map Type
- File Name

To configure Google Product Feed, the following are the configurations are needed.
- Store
- Locale ID
- Feed Title
- Feed Link
- Feed Description

To configure Bing Product Feed, the following are the configurations are needed.
- Store
- Locale ID
- Feed Title
- Feed Link
- Feed Description

To configure the XML Product Feed that is supported in Shopping Feed, the following are the configurations are needed.
- Store
- Locale ID
- Feed Title
- Feed Link
- Feed Description

Adding Product Feeds
| Detail | Description |
| Locale ID | Create a Feed for the selected Locale from the drop-down list. |
| Type of XML Site Map | Administrators can select any type of XML site map from the dropdown.
|
| Feed title | Administrators need to add Titles in this field. This title shows in the Product Listing Ad (PLA) on Google’s/Bing result page. |
| Feed Link | Administrators need to add the feed URL in this field. Clicking on this link on the Google or Bing search result page will take you to the direct product link. |
| Feed Description | Administrators need to add a general description of this field. This field shows the specification and guidelines that describe what information is provided to Google and Bing. |
| XML Site Map Type | Specify the type of field that needs to be generated - Categories, Products, or Content Pages, or for all data. |
| File Name | Specify the file name for generating the Product Feed. |
| Store | Select the Store where the administrator wants to generate the Product Feed. |
Saving Product Feeds
- Update Product Feed Details
- Save progress using the "Save" button. The page reloads with confirmation of the action.
- The product feed is successfully saved.
- The XML feed file is generated and saved on the server at the following path.
Under the API folder: ~/data/Media/SiteMap/